Beton 2013

URALCHEM Presented its Product Line for the Construction Market during Beton 2013

During the largest trade fair in Western Asia, Beton 2013, URALCHEM introduced to the construction market a line of special chemical products intended to enhance the quality of concrete, cement and their individual ingredients. This product line includes anhydrous calcium nitrate and sodium nitrite, which are in high demand due to to their anticorrosive properties, and other chemicals produced at the company’s plants.

The fair was held between the 21st and 24th of February 2013 in Istanbul (Turkey) and drew the attention of not only local producers of building mixes, admixtures, ingredients, technologies and services, but also an impressive range of companies from more than 30 countries of the world. URALCHEM’s participation in Beton 2013 was in line with the company’s continuing program to promote chemical admixtures for the construction industry. This program has been continually implemented in the key markets since the beginning of 2013 by the marketing department of the company’s business development unit.

The numerous guests and participants of the fair could familiarize themselves with the properties of URALCHEM products, learn about their specific features and application conditions, and ascertain their quality and efficiency as proven by numerous studies.

“Turkey is the leading producer of ready-mix concrete in Europe and one of the top producers of cement in the world”, says Ekaterina Shutaleva, Marketing Department Manager. “This is why it was so important for us to introduce our products personally and to strengthen our relationship with the local consumers”.